T-shirt printing is a well-established means of embellishing a shirt, but why are custom t-shirts becoming increasingly more popular? Maybe that question will be answered if you walk into a sports store and check out the printing on the apparel, or visit an apparel store and check out the variety of printed designs on t-shirts.
Printed t-shirts can make a statement, and that statement can be unique to you if you arrange the printing yourself. Custom t-shirts display the wearers choice of image, photograph, logo or text that is unique to them and could also be designed by them. This is one way of displaying your artistic skills to your public – wear it on your chest and/or back (t-shirts have two sides.)
Many sports teams have the name of the team printed on their casual wear: t-shirts, tanks, hoodies and so on. This is an easy way to advertise your club – and it need not be restricted to sports clubs. Any organization can print their logo or brand name on shirts and other forms of apparel for free advertising every time an item is worn in public.
You often see brand names such as Nike and Adidas on sportswear sold to the public, and you can do the same – to an extent. Your team or organization can have t-shirts and tanks printed with your name – and also with the wearer’s name if that makes it more likely for them to wear the garments. This is an excellent way to advertise your brand and get it into the eyes of the public. It has the same effect as TV advertising: getting eyes on the brand and imprinted in the brain.
If you have a store, you can use custom t-shirts for advertising and branding. However, there is nothing to stop you selling the shirts in your own store – at a discount price if you wish to persuade customers to wear apparel displaying your brand.
If you don’t have your own store, you can print t-shirts with your own design – even your own style of graffiti – and offer them for sale in retail stores. You can go 50/50 with the store owner until you get your style out on the streets – and then you can go it alone. Maybe start off by hiring a space in a local store, set up a some shelf space and sell your own t-shirts with your own unique designs printed on them.
There’s nothing to stop you offering a t-shirt printing service for people wanting their own unique designs! You can take the orders and the designs, then pass these onto your printer. Collect them when printed, and collect cash from your customers – at a good profit, obviously! Your USP would be that people can wear designs that nobody else would have – you could even let them wear their own designs!
If you find your ideas are working, you could even offer your garments to local clothing outlets. You could give each outlet a unique design, sew your own labels onto them and Hey Presto! You have just built yourself your own business! It’s not as easy as it looks though, but it can be done with a bit of drive and enthusiasm.
There are many ways to use custom t-shirts and custom tanks. All it takes is a bit of imagination, commitment and ingenuity and you can build yourself a thriving business. Many people have done just that! All you need is an eye for design and a printer who will print the garments for you. There are garment printers available if you know where to look. They will help you out with advice as well as printing your garments.
Custom t-shirt printing is not new, but if you can design your own motifs and slogans then you can easily build yourself a business. It costs you nothing to set up, and all you have to do is to deliver your customers’ images to the printer in the correct format and then wait for payment. T-shirt printing offers many benefits for the wearers, the designers and the entrepreneurs.